Abstract:CFI Financial Group recently finalized a partnership deal with the renowned Italian football club AC Milan.
CFI Financial Group is making strategic moves to enhance its sports sponsorship efforts, recently finalizing a partnership deal with the renowned Italian football club AC Milan. As a result of this collaboration, CFI Financial Group has earned the prestigious of AC Milans Official Online Trading Partner.
In the official press release issued on Thursday, it was stated that the sponsorship agreement is expected to provide “unique opportunities” for the global fan base of the football club, offering “exclusive experiences and promotions tailored for CFI clients and AC Milan supporters alike.” Despite these promising prospects, the precise extent of the partnership remains somewhat unclear at this stage.
The Chief Commercial Officer of AC Milan, Maikel Oettle, emphasized that the collaboration transcends traditional sponsorship, embodying a shared commitment to excellence and progress. Oettle stated that the new deal with CFI is a testament to AC Milan's global footprint, with the new Casa Milan Dubai office playing a pivotal role in cultivating new relationships in the Middle East, such as this one.
AC Milan holds a prominent position in European football, being a dominant force in the competitive domestic league in Italy and a consistent presence at the top of pan-European leagues. With a rich history spanning over a century, the club boasts a roster of legendary players who have clinched both domestic and international trophies.
The club, based in Milan, derives its name from the city and plays its home matches at the San Siro stadium, which has a staggering maximum capacity of over 80,000 attendees. This presents a significant opportunity for sponsors, as any branding within the stadium will be prominently displayed to a massive and passionate fan base.
In the realm of sports sponsorship, CFI has established itself as a seasoned player. The brokerage firm has solidified its brand presence in the core Middle East market by sponsoring basketball and football teams in Jordan. Last year, it further expanded its football sponsorships by partnering with Englands Sheffield United and actively promoted its brand through sponsorships in tennis and motorsports.
Expressing enthusiasm about the collaboration, Hisham Mansour, the Co-Founder and Managing Director of CFI Financial Group, conveyed that partnering with one of the biggest names in football signifies a celebration of shared values and a commitment to achieving greatness in both the financial markets and on the football field. He expressed anticipation for the journey ahead and the prospect of creating a lasting legacy together.
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